- God's Business Plan.
For the last twenty years I have successfully operated several companies. I discovered that to be successful in business I had to trust the Kingdom of God. Early on, I realized that God gives you direction and favor in this life, but I had to do my part.
When I started in the insurance business, I was a single young man with little experience in life. I believed in what the company I worked for was doing, and I needed the money, but I did not like to talk to people. After I went through the licensing process, my manager taught me what to say on the phone in order to set appointments; then he left it up to me. At the time, I was in college and did not have many adult contacts to call. However, I did work during the day as a drapery installer, and this did put me in contact with various adults as I worked briefly in their homes. I called my boss and asked if he would mind if I called these people concerning my new part-time business so I could set an appointment. I was excited, as well as scared, when he gave me permission, and I set the following evening aside for the purpose of setting appointments. After supper, I went to the office and started going through the files, back-tracking my installations. Very slowly I got my nerve up to make my calls. The first customers were not interested, and I felt more scared than ever. My mouth was so dry that I had to continually go to the water cooler to get a drink. After three hours of fumbling with paper and fighting fear, a person said “yes” to my call. I was so excited that I stopped and went home. The call produced my first sale and a check of over $300, which was more than I made all week installing draperies.
The fear of man will prove to be a snare, but whoever trusts in the Lord is kept safe.
I was not good at talking to people one-on-one. To be honest with you, it was something I usually tried to avoid. The reason it was so hard for me is that when I talked to people I risked REJECTION. I had to understand how to deal with people and gain confidence from God to step out there and win.
I had to trust the Lord over every aspect of my business. If I allowed the fear of man to stop me from advancing, then I would surely fail - just as a snare stops an animal and steals his freedom and life. That is what Satan would like to see in our life! The fear of man stops the blessings of God from flowing in our life and the potential that God Himself placed there from ever coming forth. I had to make a decision that I would succeed. Failure and quitting are not options for a child of God. There will be some tough times and some moments of uncertainty, but that is to be expected with any victory or major accomplishment.
I remember when I was first married and things were very tight financially. We were full time in the insurance business on a 50% contract. I now had a new wife to take care of, which meant more responsibility and pressure. I WAS SCARED! One particular week, I had not set many appointments, and the prospects didn’t look promising. I had left on a call, and when I got home my wife greeted me with a big smile and handed me a list of appointments she had set for that week…I was shocked! She had set seven appointments doing cold calls from the phone book! This story goes to show you that if you really want to succeed, there is always a way.
In business, you have to do your part, know your business and get busy doing the work involved. If we want different results we must do something different. To be successful we must always be improving ourselves. Be the best you can be at what you have chosen to do. Conduct your business with excellence. God will help us in business, but usually the changes that we want to see come are a result of us making changes. If I didn’t make any sales during the week, then I would examine why this might have happened. Did I talk to enough people? Did I put the time in doing what produces money and not busy work? Do I know my products with excellence? Am I working in the right market? I have trained sales people over the years, and usually their failure is tied to lack of activity - the right kind of activity. The only activity that works in my business is talking to people; and office work does not count. Everyday I need to know who I’m going to talk to and have a game plan to get that done. For instance, when I started my business, I would make ninety calls every morning from 9am to 12pm. This was my routine. Although it was not fun, I found that ninety calls would produce the appointments I needed to get my business moving forward.
To be successful in business you have to have a game plan everyday. God will help you with creative ideas to accomplish this. His plan is through concepts and ideas and if we take action on those ideas and concepts we will find success.